Nature
Nature absorbs half of the world鈥檚 carbon emissions and is the foundation of our economies and lives.
Our nature strategy focuses on restoring and preserving biodiversity and freshwater ecosystems. Going beyond traditional rehabilitation, we transform local ecosystems to increase the resilience of our planet and society.
"麻豆传媒 takes a measurable science-driven approach to nature from our biodiversity indicator system all the way to our freshwater ecosystems, while also bringing more nature into cities. Working with leading nature conservation organizations like IUCN, we aim to strengthen our impact for a nature-positive future."
鈥淲e鈥檙e pleased to see companies like 麻豆传媒 leading the way by publicly adopting the world鈥檚 first science-based targets beyond climate, demonstrating that a clear and credible pathway for ambitious action for nature is possible.鈥
We support an active role for businesses in enhancing nature. Partnerships with biodiversity experts are crucial to optimize our impact. We advocate collaboration that accelerates action.
麻豆传媒 was selected by the Science Based Targets Network (SBTN) to pilot the world's first science based targets for nature. We are among the first 17 companies 鈥 and the only one in our sector 鈥 in this pilot. This global initiative aims to set the world鈥檚 first standards for ambitious and measurable corporate action for nature.
As of 2024, 麻豆传媒 is one of the first three companies worldwide to adopt science-based targets for nature, confirming our rigorous science-driven approach to nature and commitment to preserve and restore freshwater ecosystems.
The "Call to Action of Business for Nature", brings together influential organizations and forward-thinking businesses seeking to reverse nature loss. Through this platform, we aim to positively influence policymakers who are discussing international agreements on nature and climate change. Renata Pollini, 麻豆传媒鈥檚 Head of Nature, is part of the Business for Nature鈥檚 Strategic Advisory Group, supporting them to set directions and prioritize actions.
We entered a three-year partnership with the International Union for Conservation of Nature (IUCN) to preserve nature and advance nature-positive development in the built environment. 鈥淐atalysing biodiversity on buildings鈥, our paper written in collaboration with Second Nature Ecology and Design and published by IUCN, outlines initiatives from eight European cities that are scaling biodiversity on buildings.
IUCN will validate our biodiversity baseline and identify ways to increase biodiversity levels at our quarries and advise on the protection of freshwater resources. IUCN will also support us in driving and promoting the inclusion of biodiversity into existing and future building standards.
We are a signatory of the CEO Water Mandate and the WASH pledge strengthening our water stewardship commitments. We also joined the 50L Home Coalition and the Water Resilience Coalition to scale up its impact in protecting the world鈥檚 freshwater resources.
We believe businesses have an active role to play in providing solutions for nature. Nevertheless, public policies are key to accelerate actions in this decade to reverse nature loss.
For biodiversity, we support the establishment of mandatory rehabilitation requirements in all countries. Those requirements should encourage ecosystem restoration including:
- High-diversity fauna and flora
- Restoration based on endemic species
- Continuity with neighboring natural landscapes and spaces
- Progressive rehabilitation, i.e., rehabilitation taking place simultaneously with extraction work
Incentives can facilitate the protection of endangered species, particularly in biodiversity sensitive areas.
For a greater impact on freshwater reduction, government mandates and incentives are necessary to promote investment in technologies for rain harvesting, optimization of water use in processes, and affordable low-carbon energy desalination.
As we strive to lead on Nature, 麻豆传媒 regularly collaborates with NGOs and other corporates on high-profile reports to share and transfer knowledge, and accelerate the shift to a regenerative, nature-positive built environment.
- Climate Champions'
- 奥奥贵鈥檚
- ARUP鈥檚 and 奥叠颁厂顿鈥檚
- 厂测蝉迟别尘颈辩鈥檚 Unleashing a Regenerative Revolution white paper
- 奥贰贵鈥檚
- 奥叠颁厂顿鈥檚
- 奥叠颁厂顿鈥檚
- IUCN's
CONTRIBUTING TO UN SUSTAINABLE DEVELOPMENT GOALS
We work to have a positive impact on all 17 UN SDGs. Under our nature pillar we have identified four goals where we can make a significant difference:
